Going for gold around the Place Vendôme

14 January 2024

Place Vendôme: the photo collection of jeweler Lorenz Bäumer

Exactly 30 years ago, Lorenz Bäumer launched his company and set up shop on Place Vendôme. At the same time, he began a collection of photos dedicated to this iconic location in the world of haute joaillerie.

Exactly 30 years ago, Lorenz Bäumer launched his company and set up shop on Place Vendôme. At the same time, he began a collection of photos dedicated to this...

12 December 2021

Christmas in Paris!

It’s that time again, when the jewelers unveil their Christmas windows! I’ve photographed the most beautiful ones, from Cartier and Tiffany&Co. to Chanel and Christian Dior. Join me on a magical journey to the Place Vendôme and the Rue de la Paix.

Happy holidays!

It’s that time again, when the jewelers unveil their Christmas windows! I’ve photographed the most beautiful ones, from Cartier and Tiffany&Co. to Chanel and...

30 November 2021

"The Vendôme Column under the microscope", published by Norma

“When I was asked to photograph the work of the bronze patinas, I had a sudden conviction: the time was now or never to capture this gigantic body of work”, says David Bordes.

"When I was asked to photograph the work of the bronze patinas, I had a sudden conviction: the time was now or never to capture this gigantic body of work", says...

02 November 2021

"Cartier and the Arts of Islam", in the footsteps of Louis Cartier...

06 May 2021

150 years ago, when the Vendôme column fell...

At that time, no jewelers were established in Place Vendôme – except Gabriel Lemonnier, official jeweler to Napoleon III.

At that time, no jewelers were established in Place Vendôme – except Gabriel Lemonnier, official jeweler to Napoleon III.

05 December 2018

Going for gold around the Place Vendôme

Around the Place Vendôme, you will find a wealth of independent stores dedicated to jewelry. Below, a suggested itinerary to explore the most interesting. So, head for the Jardin des Tuileries, then…

Around the Place Vendôme, you will find a wealth of independent stores dedicated to jewelry. Below, a suggested itinerary to explore the most interesting. So, head...

17 January 2017

Louis XIV, the “inventor” of French high jewelry

During his reign from 1643 to 1715, Louis XIV assembled all the conditions necessary to make Paris the capital of high jewelry.

During his reign from 1643 to 1715, Louis XIV assembled all the conditions necessary to make Paris the capital of high jewelry.

05 July 2016

Gad Weil for Chanel Joaillerie

To mark the launch of its new High Jewelry collection entitled “Les Blés”, Chanel asked Gad Weil to transform place Vendôme into a field of wheat. An on the spot interview.

To mark the launch of its new High Jewelry collection entitled "Les Blés", Chanel asked Gad Weil to transform place Vendôme into a field of wheat. An on the spot...

24 May 2016

The prince charming of rue de la Paix

We see in this drawing from 1925, how the famous humorist Sem called the Duke of Windsor and the future Edward VIII. The Duke spent a lot of time in the Cartier boutique at rue de la Paix, where he bought jewelry for his fiancées, and especially for the Duchess of Windsor, for whom he would eventually abdicate the throne. He spent hours working over designs and matching gemstones with Jeanne Toussaint, who was at that time in charge of Cartier’s creations.

We see in this drawing from 1925, how the famous humorist Sem called the Duke of Windsor and the future Edward VIII. The Duke spent a lot of time in the Cartier...

09 December 2015

Place Vendôme, epicentre of French high jewelry

Place Vendôme, built at the initiative of the Sun King
and lined with facades classified as World Heritage by UNESCO,
is considered the epicentre of French High Jewellery.

Place Vendôme, built at the initiative of the Sun King and lined with facades classified as World Heritage by UNESCO, is considered the epicentre of French High...
  • The Place Vendome from Boucheron apartment

  • Louis Vuitton

  • Louis Vuitton

  • Chanel Joaillerie

  • Lorenz Baümer

  • Bulgari

  • Mellerio

  • Chaumet

  • At the Ritz

  • At the Ritz, under the tree

  • Patek Philippe

  • The Duke and Duchess of Windsor at Hamilton, Bermuda, in 1940. The Duchess wears the "Flamingo" brooch created by Cartier in 1940 © SuperStock/Leemage

  • Sem - The Prince of Wales, the future Edward VIII, and his Parisian admirers © Cartier, 1924

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